Brand Ambassador

JobsCloseBy Editorial Insights

Riboli Family Wines is seeking a full-time Brand Ambassador in Los Angeles to join the Events & Sponsorship team and help tell our story behind brands like Stella Rosa and Spritz Del Conte. The role focuses on educating customers, executing campaigns, and driving in-store demos while upholding a positive, professional brand image. The pay range is $25-$27 per hour. Key musts: 1 year of customer service, reliable transportation, valid driver’s license, ability to lift up to 50 pounds, flexibility to work Saturdays and Sundays, and willingness to travel; WSET1 preferred; bilingual a plus. Tips: tailor your resume to show sales impact and event coordination, highlight social media savvy, and demonstrate ethical compliance. Submit resume and a concise cover note tailored to Riboli.

At Riboli Family Wines, we've spent over a century perfecting our craft—and we're just getting started. As a four-generation, family-owned winery and one of America's fastest-growing wine producers, we create brands that people genuinely love, including Stella Rosa, Spritz Del Conte, San Simeon, and San Antonio. We've been recognized as American Winery of the Year, but what drives us isn't awards—it's the joy our wines bring to tables, celebrations, and everyday moments. Rooted in California and committed to quality, sustainability, and innovation, we're proud to honor our heritage while shaping the future of winemaking.

Role Summary: 

The Brand Ambassador will work closely with the Events & Sponsorship Department to execute marketing campaigns and promotional strategies. This role requires a dynamic individual who is passionate about wine, customer engagement, and brand storytelling.

Essential Duties & Responsibilities - Current duties may be changed if the job requires and/or additional duties may be assigned if necessary.

• Understand and communicate the brand’s message, mission, and goals
• Collaborate with the Events & Sponsorship Department to execute campaigns and strategies
• Educate customers, retailers, and distributors about our products
• Drive sales through in-store dry and wet demos
• Build strong rapport with customers and vendors
• Monitor customer feedback and escalate concerns to the Events & Sponsorship team
• Represent the company at product launches, events, and trade shows
• Participate in brainstorming sessions, trainings, and workshops
• Maintain a consistently positive and professional brand image

Education, Experience, & Skills Required

• Minimum 1 year of customer service experience
• WSET Level 1 certification preferred
• Excellent verbal and written communication skills
• Friendly, approachable, and outgoing personality
• Working knowledge of social media platforms and tools
• Strong organizational and time management skills
• Adaptable with the ability to prioritize tasks
• Ability and willingness to travel
• Must be punctual, self-motivated, and professional at all times
• Ability to stand and walk for extended periods
• Must be able to lift and carry up to 50 pounds
• Availability to work Saturdays and Sundays
• Reliable transportation and valid driver’s license required
• Must be 21 years of age or older
• Bilingual skills are a plus

Additional Requirements

• Current valid driver’s license with no DWI offenses
• No illegal drug use
• Some positions may require residence in specific geographic areas (identified during recruitment or employment)
• Must have reliable transportation
• Must comply with all federal, state, and local laws governing the alcoholic beverage industry
• Uphold the highest ethical business standards and fiduciary responsibility on behalf of the company and its customers

At Riboli Family Wines, we are proud to be an equal-opportunity employer and we are committed to an environment of mutual respect, diversity, and inclusion. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, genetic information, national origin, disability, protected veteran status or other characteristic protected by law.

The information provided in this description has been designed to indicate the general nature and level of work performed by incumbents within this job. It is not designed to be interpreted as a comprehensive inventory of all duties, responsibilities, qualifications, and working conditions required of employees assigned to this job. Management has sole discretion to add or modify duties of the job and to designate other functions as essential at any time. This job description is not an employment agreement or contract.