Casual Sales Assistant - Sports Direct

JobsCloseBy Editorial Insights

Sports Direct, part of Frasers Group, is hiring a Casual Sales Assistant in Ayr to deliver a high energy, customer focused shopping experience. You'll help on the shop floor, maintain store standards, assist with deliveries and stock processing, and contribute to sales targets in a fast moving environment. The ideal candidate is customer focused, confident, flexible and a strong communicator who can work evenings, weekends and holidays, and who is eager to learn through internal training and recognised qualifications. To apply, tailor your CV to show retail experience, stock and merchandising basics, and a proven track record, and highlight your alignment with the Think Without Limits values and Own It. Apply early as vacancies may close quickly.

Company Description

At Sports Direct, part of Frasers Group, we don’t just offer jobs, we offer opportunities. Whether you’re looking to start a career in retail or earn extra income with flexible work, there’s a role for you. With a large and growing store network and ambitious plans for the future, we’re continuing to change the game in retail.

Why Join Us

• Competitive hourly rate + sales commission
• Flexible working hours to fit around your lifestyle
• Monthly group rewards and recognition
• Uniform discount and 20% discount across Frasers Group brands
• Discounted gym membership
• Career development opportunities, including nationally recognised qualifications and internal training programmes
• A fast-paced, supportive team environment

Pay rates and benefits may vary depending on age and location.

Job Description

As a Casual Sales Assistant, you’ll play a key role in delivering a high-energy, customer-focused experience on every shift. You’ll support customers on the shop floor, maintain excellent store standards, and contribute to driving sales performance all while developing valuable retail skills in a fast-moving environment.

Sales & Customer Service

• Engage with every customer to deliver outstanding service
• Use product knowledge to provide tailored recommendations
• Actively contribute to achieving and exceeding store targets

Visual Merchandising & Standards

• Maintain store presentation through stock replenishment and organisation
• Support visual merchandising standards in line with the Sports Direct brand

Operational Support

• Assist with deliveries and stock processing
• Ensure pricing is accurate and up to date
• Support stock counts and inventory accuracy

Qualifications

• Customer-focused with a passion for retail
• Confident, friendly, and a strong communicator
• Flexible and adaptable to business needs
• Driven to achieve goals and contribute to team success
• Proud to represent the Sports Direct brand and values
• Available to work a range of shifts, including evenings, weekends, and holidays

Your Development

From day one, you’ll receive a full in-store induction. As you progress, you’ll have access to internal development pathways, including Team Leader programmes and nationally recognised qualifications, supporting your growth within Sports Direct and the wider Frasers Group.

Additional Information

Our Values

• Think Without Limits – Move fast, be bold, and bring the team with you
• Own It and Back Yourself – Take responsibility, master the basics, and drive results
• Be Relevant – Stay connected to our people, our partners, and the planet

Due to high levels of interest, vacancies may close early. We recommend applying as soon as possible.