Content Marketeer

JobsCloseBy Editorial Insights

Netigate is seeking a Content Marketeer for the Mopinion hybrid role in Rotterdam, responsible for planning, creating, and distributing content that fuels the marketing funnel across blogs, email campaigns, product pages, gated assets, and customer stories, with collaboration across Sales, Product, and Customer Success. This parental leave cover runs from 01.05.2026 to 30.11.2026. The ideal candidate has 3-5 years in B2B SaaS content, a proven pipeline impact, strong SEO and analytics, and the ability to translate technical topics into accessible storytelling. To apply, emphasize measurable outcomes, include a portfolio, demonstrate SEO tool experience (SEMrush, Ahrefs, GSC) and marketing automation, and show how you mentor peers. Align with Netigate’s NetiMaker culture and inclusive growth.

About Us

Netigate is a leading European Experience Management (XM) company, helping organizations turn insights into growth by understanding and acting on the experiences of their customers and employees.

Headquartered in Stockholm with offices across Europe in Helsinki, Frankfurt and Rotterdam, Netigate serves more than 1,500 clients globally, including Erste Group, KLM/Air France and Apoteket. We are ~130 employees across the Nordic countries in Helsinki, Oslo and Stockholm and in the rest of Europe in Frankfurt, Berlin, Rotterdam, London and Paris.

Following the recent merger with the Dutch digital experience platform Mopinion, Netigate now delivers a unique end-to-end platform for experience management - covering every touchpoint across web, mobile, and employee journeys.

Your Role at a Glance

As Content Marketeer at Mopinion (part of Netigate), you are responsible for planning, creating, and distributing content that fuels our marketing funnel. You will work within the marketing team and collaborate with Sales, Product, and Customer Success to translate insights into compelling stories. 

This is a hybrid role based in our Rotterdam office and a parental leave cover position running from 01.05.2026 to 30.11.2026.

Your Key Responsibilities

• Write engaging, SEO-optimised blog posts and long-form articles that strengthen our organic visibility and thought leadership 

• Work closely with our SEO & GEO specialist to collaborate and execute on the SEO and GEO strategy and increase visibility in LLMs 

• Create content for email marketing campaigns, from newsletters to nurture sequences 

• Develop product marketing content such as feature pages, positioning copy, landing pages, and product-led stories 

• Produce gated content including white papers, industry reports, and guides that generate and qualify leads 

• Build and maintain a content calendar, ensuring consistent publishing cadence across all channels 

• Write and coordinate customer testimonials and case studies that showcase real-world impact 

• Own and execute communications around webinars, events, and other demand-generation activities 

• Guide and mentor a junior marketer on content tasks, providing feedback and helping them develop 

• Monitor and report on content performance against KPIs, continuously optimising for better results 

Your Profile

• 3–5 years of experience in content marketing, preferably in a B2B SaaS or tech environment 

• Proven track record of creating content that contributes to pipeline growth and lead generation 

• Strong understanding of B2B buyer journeys and how content supports each stage of the funnel 

• Ability to translate technical or complex topics into accessible, engaging content

• Familiarity with SEO tools such as SEMrush, Ahrefs, and Google Search Console as well as LLMs and AI powered tools (e.g. Byword.ai and Jasper)

• Experience with SEO best practices, content strategy, and marketing analytics 

• Familiarity with email marketing platforms, CMS tools, and marketing automation

• Native or near-native English writing and communication skills

• Data-driven mindset by comfortable using analytics to inform content decisions and measure results 

What you can expect

• An inclusive and supportive work environment where diversity and creativity are celebrated.

• An environment where your ideas are valued, and you have the opportunity to make a meaningful contribution from the start.

• Opportunities for professional growth and career advancement within an international growing company.

• No matter your role, whether you're just starting out or in a leadership position, we focus on the value you bring to the table. Creativity and impact are what matter most.

• We believe in celebrating our achievements. Wether it's a summer festival or New Year party: we make sure to enjoy our successes and build strong team connections.

Our Culture

At the heart of Netigate lies the NetiMaker mindset - our foundation for how we work and grow together. Being a NetiMaker means taking ownership, staying curious, holding ourselves accountable, and driving progress with purpose.

We believe that a great employee experience is the foundation of a great customer experience - and this belief shapes everything we do.

At Netigate, we pride ourselves on our collaborative, imaginative, and learning-focused culture. We believe in the collective strength of diverse perspectives - the power of WE. Together, we create an atmosphere where fresh ideas are shared, challenges are embraced, and individual growth is encouraged.

We encourage all applicants to consider submitting an anonymous CV as part of our commitment to fostering a non-discriminatory and inclusive recruitment process. In line with this, we aim to ensure transparency around compensation and will share indicative salary ranges during the initial conversation.