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Anker Innovations 在 Rotterdam 招聘 GTM Specialist,负责为产品上市各阶段制定 Go-To-Market 策略,覆盖市场调研、渠道策略、定价与营销计划,并确保在产品全生命周期内高效落地。你将分析市场与销售数据,承担区域业绩责任,挖掘渠道需求与潜在机会,并与产品、市场、交付及线上线下销售团队密切协作以实现销售目标与利润最大化。任职要求包括本科学历及以上,中英文双语工作能力,出色的沟通、协作、数据分析与问题解决能力,熟练 Excel、PowerPoint,具备商业智能工具经验者优先。申请时请突出相关 GTM 成功案例,量化成效并展示跨部门协作片段,同时强调在快节奏环境中的适应力和学习能力。
GTM Specialist(Rotterdam)
职位描述
Develop Go-To-Market (GTM) strategies for each stage of the product launch based on market needs, including but not limited to market research, channel strategy, pricing strategy, and marketing plans, ensuring effective execution across the product lifecycle.
Analyze market and sales data, take ownership of business performance across assigned regions, identify channel demands, and uncover potential market opportunities.
Work closely with cross-functional teams — including Product, Marketing, Delivery, and both online and offline sales operations — to achieve sales targets and maximize overall profitability and operational efficiency.
职位要求
1. Bachelor’s degree or above in Business, Marketing, Management, or a related field.
2. Proficiency in both Chinese and English, with the ability to use both confidently as working languages.
3. Strong communication, teamwork, logical reasoning, and data analysis skills.
4. Ability to work in a fast-paced, dynamic environment with strong problem-solving skills.
5. Proficiency in data analysis tools and common office software (e.g., Excel, PowerPoint); familiarity with business intelligence tools is an advantage.
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