Adidas is seeking a Manager, Brand Experience Corporate in Portland, onsite, to develop and execute strategic event marketing plans across GTM, Employee, Consumer, Purpose and Retail, elevating the brand for employees, customers and partners. You’ll partner with cross functional teams to craft experiential strategy, production and creative, manage agency partners, and develop briefs, recaps and hospitality documents, budgets and POs with timely follow up. Requirements include 3+ years in meeting planning or event marketing, a four year degree preferred, strong project management and budget skills, and domestic travel readiness; proficiency with MS Office and the ability to work independently within a cross functional environment. To apply, tailor your resume with measurable outcomes, showcase large scale events and budget ownership, and align with Adidas values and the hybrid policy.
Purpose: Serve as an event marketing expert through developing and managing strategic event marketing plans that elevate the visibility of the adidas brand to our employees, consumers, customers, and partners.
Key Accountabilities:
Develop, manage, and execute events across the Brand Experience business. This includes GTM, Employee, Consumer, Purpose and Retail.
Collaborate with cross-functional team partners to develop experiential strategy, production, and event creative.
Manage agency partners to ideate and execute assigned event activations.
Develop event briefs, event overviews, event recaps and workbacks.
Responsible for direction and oversight of rooming lists, transportation manifests, BEOs and other hospitality documents.
Responsible for management and communication of event budgets
Responsible for PO’s
Provide timely responses and follow up as needed. Escalate if guidance needs to be provided.
Knowledge Skills and Abilities:
Strong project management skills, oral communication, able to deliver clear, concise information tailored to specific (and potentially varied) target audiences.
Intermediate knowledge of meeting planning skills (hotel contracts, room sets, catering, production, AV, etc)
Ability to work within and successfully navigate a cross-functional team.
Proficiency in budget management.
Proficiency of industry-standard software, including the Microsoft Office Suite (Excel, PowerPoint, and Word).
Qualifications:
Four-year College or university degree, emphasis in marketing or communications preferred.
Minimum 3 - year meeting planning or event marketing experience.
Ability to cope with change and be flexible.
Ability to effectively communicate to all levels within the organization.
Ability to work independently under minimal guidance.
Ability to manage up to effectively communicate information and raise concerns or request for support.