Marketing & PR Assistant (Fixed term - 12 months)

JobsCloseBy Editorial Insights

Rocky Mountaineer is seeking a fixed-term Marketing & PR Assistant in Vancouver for 12 months, reporting to the Manager Brand & Content. This entry level role supports campaigns, shoots, guest collateral, and PR initiatives across Rocky Mountaineer and Canyon Spirit, collaborating with Brand, Social Media and PR teams. You’ll assist with content audits, CMS uploads, asset management, proofreading, and administrative tasks, with travel and occasional after-hours work during emergencies. The ideal candidate has a marketing or communications degree and 1-2 years' experience, plus strong writing and organization. To apply, tailor your resume to show brand consistency, project coordination, and cross-team collaboration; highlight travel or tourism experience and concrete deliverables. Hybrid Vancouver; 53k-58k plus benefits.

PURPOSE

Reporting to the Manager, Brand & Content, this entry level role is an excellent opportunity for a motivated self-starter to launch their marketing career with Armstrong Collective. As a Marketing & PR Assistant, you’ll support the coordination, execution, and delivery of high impact initiatives across our portfolio of brands, including Rocky Mountaineer and Canyon Spirit. Working closely with the Brand & Content, Social Media, and PR teams, you’ll contribute to meaningful projects while providing essential operational and administrative support. This role offers the chance to build hands on experience, grow your skills, and contribute to creating memorable guest experiences.

KEY AREAS OF RESPONSIBILITIES

Marketing & PR project support:

• Provide support on projects ranging from campaigns to photo/video shoots to guest-facing collateral and other projects.
• Work collaboratively with vendors, internal stakeholders and different members of the marketing team to support on the delivery of high-impact marketing initiatives.  
• Meticulously review and proofread brochures, print ads, website copy, blogs, and other collateral or digital deliverables, ensuring consistency with our brand, graphics, and tone of voice guidelines. 
• Support in the logistical coordination of media familiarization trips for journalists and influencers in the Canadian Rockies and American Southwest. 
• Support with community engagement across our social media platforms as required. 
• Assist in marketing project coordination including timelines, asset development/management and stakeholder communications. 
• Support the team and guests during our emergency operations, which could occur outside of regular office hours. 

Brand asset and content development support: 

• Conduct content audits and updates as required to support brand or product changes across our owned channels. 
• Utilize the CMS to upload content and press releases onto our websites or other digital platforms. 
• Support the management of our brand assets within our digital asset management platform, including reviewing footage, tagging, and uploading new assets onto the asset platform as required.
• Provide fact-checking support for content driven deliverables such as Mile Post, blog posts, etc. 
• Support the update and maintenance of brand assets such as maps, logos, and guidelines. 

General administrative support:

• Manage our marketing inboxes and establish a process and workflow to triage requests and questions from internal teams, guests and partners.
• Support our media inbox inquiries and requests and triage as required. 
• Support in finance and invoice management with our suppliers.
• Support the creating and maintaining documentation on our processes.
• Ensure shared marketing and PR files and assets are well-organized on our SharePoint system.
• Support the updating and maintenance of the marketing projects calendar. 
• Coordinate and attend meetings and provide meeting minutes as required. 

QUALIFICATIONS

Education / Certifications / Licenses:

• Post-secondary degree/diploma in Marketing, Communications, or Business required. 

Experience: 

• Up to 1-2 years’ experience in marketing roles (agency or client).
• Experience with brand and content marketing, social media and/or public relations is an asset.
• Experience in travel/tourism is considered an asset.

Skills: 

• Self-starter who can work well independently or as part of a collaborative team..  
• Strong organizational and time-management skills with the ability to manage a high volume of tasks.
• Excellent verbal and written communication skills. 
• Strong proofreading skills and attention to detail. 
• Comfortable working in a fast-paced, deadline-driven environment.
• Sound judgement in escalating questions or issues when needed.
• Has a growth mindset with a willingness to learn new tools, platforms and processes.
• Service-oriented with a strong customer focus.
• Advanced MS Office skills; basic knowledge of Adobe Creative Suite is an asset.
• Willingness to travel a few times a year. 

Compensation 

• The base salary offered for this role is $53,000 - $58,000 per annum and can vary based on job-related expertise, qualifications, experience and internal equity.  
• Eligible for Armstrong Collective’s Bonus Program. 

Eligible Benefits  

Armstrong Collective supports our team members’ health and wellness by providing a comprehensive medical plan with 100% employer paid premiums, some of which includes

• Medical, Dental, Vision, Life Insurance.
• Short term disability, long term disability, and Accidental Death & Dismemberment policy.  
• Travel emergency assistance. 
• Vacation time & sick time.  

  Work Environment  

• Must be legally entitled to work in Canada.    
• Corporate Office – Vancouver based; hybrid role with a minimum 3 days / week in the office.   

The company is an equal opportunity employer, driven by our values of Creating Meaningful Moments, Being One Team, and Achieving Extraordinary Outcomes. Our strong company culture supports our vision of a diverse, open, safe, and respectful workplace. We celebrate diversity and are committed to creating an inclusive environment for all team members. If you require any accommodation during the application process or throughout your employment, please let us know. We will work with you to ensure your needs are met and to create a supportive environment. 

Please ensure to opt-in for text messages when you apply in order to receive interview updates.

This job description is not exhaustive of all duties and will encompass additional duties assigned. Responsibilities, title, reporting structure and duties may be changed in response to business requireme.