Parent Relations Executive - Yasmina American School

JobsCloseBy Editorial Insights

Aldar Education is seeking a Parent Relations Executive for Yasmina American School in Abu Dhabi to commence AY26/27. This role focuses on welcoming prospective parents, managing front of house and customer service, coordinating events with leadership and the Parent Council, and handling ADEK complaints with pastoral and SLT teams. You will monitor all parent communications, drive engagement through tours and newsletters, and deliver feedback to the Principal. Requirements include a Bachelor's in Business Administration or equivalent, 2+ years in a regional role, strong English and IT skills, with Arabic a plus. To apply, tailor your CV to prove service excellence, event coordination, and complaint resolution, and demonstrate collaboration with diverse stakeholders and safeguarding mindset.

Main Duties : 

• Welcome all prospective parents to the school and deal with any initial enquiries.
  Manage reception & front of house to ensure quality customer service.
• Work with the senior leadership and parent’s council to plan/organize events.
• Dealing with ADEK complaints and ensuring parents complaints have been resolved in liaison with the pastoral & SLT team in a timely manner.
• Managing the reception and the Front of House staff and assign tasks.
• Ensure that reception is staffed and tidy at all times.
• Reporting to OM on a weekly basis with feedback from the admin team.
• Be central point of contact for parents and liaison between parents and staff.
• Ensure all modes of communication (phone calls, emails, School Voice, etc) from parents is monitored and addressed within the given timeline.

Specific Duties :  

• Maintain open lines of communication with existing parents throughout the year.
• Send updated notifications from the Leadership Team and teachers via email and Newsletters. 
• Mange the feedback process, acting as the initial point of contact for parents to ask questions or raise any issues. Liaise with the school faculty to resolve these issues and keep a record of any such queries. 
• Share weekly reports with the school Principal on parent feedback and ensure the escalation process and complaints procedure is complied with. 
• Arrange School tours for prospective parents.
• Organize parent/community events in order to engage parents in school activities and celebrations and support the school’s parent engagement activities. 
• Work closely with parent bodies such as the Parent Council and Parent Ambassadors. 
• Support and advertise the school’s parent engagement activities. 
• Manage and continual development of the school communication channels, such as newsletters, to ensure the school’s parent population is fully aware of the school's activities as a key driver of customer/student retention. 
• Undertake regular surveys of new parent views on enrolment process and other subjects of relevance.
• Drive the communication on the reenrollment process; increase parent retention 
• Work with the Marketing team at HQ on enquiry generating activities

Minimum Qualifications

•  Bachelor’s degree in Business Administration or equivalent  

  Minimum Experience    

• A minimum of 2 years of experience in a similar role in the region 
• Customer service experience is required
• Experience in the Education sector is preferred 

Job Specific Knowledge & Skills

• Fluent English communication skills, written and oral 
• Strong interpersonal skills to be able to work well in a multi-cultural environment 
• Excellent office management skills and computer literacy 
• Fluency in Arabic is preferable 

This job description is not all inclusive. Aldar Education reserves the right to amend this job description at any time. We are an equal opportunity employer, committed to a diverse and inclusive work environment. We are also mindful of our national development strategy and encourage UAE Nationals in their application at our company.

Aldar Education is committed to safeguarding and promoting the welfare of children and young people and expects all staff to share this commitment. Offers of appointment are subject to satisfactory references and police clearance.