Product Manager, Ads Agent

JobsCloseBy Editorial Insights

TikTok is seeking a Product Manager, Ads Agent, full-time onsite in San Jose, CA, to lead the TikTok AI Ad Agent from strategy to launch, shaping capabilities across ad creation and optimization, issue diagnosis, and marketing decision guidance while designing AI powered experiences that blend data, models, and advertising workflows to reduce cognitive and decision costs and improve outcomes. You’ll collaborate closely with engineering, ML, data science, and operations to launch and iterate capabilities and define evaluation metrics to prove advertiser value. Requirements include 3+ years in product or related roles, experience in advertising products or AI experiments, and an AI native mindset with a solid understanding of advertiser workflows. To apply, tailor your resume to show concrete AI product work, rapid prototyping, measurable impact, and cross functional wins, and craft a concise cover letter linking your experience to TikTok’s advertising goals.

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Team Overview:
The team builds the TikTok AI Ad Agent by leveraging AI capabilities to help advertisers run ads with greater ease, confidence, and effectiveness — reducing cognitive, decision, and execution costs across the advertising journey, and eventually driving better platform outcomes

Responsibilities:
- Lead product strategy and development for TikTok AI Ad Agent, building capabilities across ad creation & optimization, issue diagnosis, and marketing decision guidance
- Design AI-powered product experiences that integrate data, models, and advertising workflows
- Deeply understand advertiser pain points across the advertising journey and translate them into AI-driven solutions
- Collaborate closely with engineering, ML, data science, and operations teams to launch and iterate AI Agent capabilities
- Define evaluation frameworks and success metrics to continuously improve advertiser value and business impact

Minimum Qualifications:
- 3+ years of product or related experience; experience in advertising products, search/recommendation systems, AI products, or AI evaluation is a plus. We are not limited to traditional product backgrounds and welcome candidates with hands-on experience in building AI products or conducting AI experiments.
- Strong interest in AI product paradigms and agent-based systems, with an AI-native mindset and the ability to leverage AI technologies to rapidly prototype, build, and iterate product solutions.
- Good understanding of advertising workflows, advertiser needs, or marketing decision-making

Preferred Qualifications:
- Strong analytical and problem-structuring skills with the ability to drive complex cross-functional projects
- Excellent communication and collaboration skills across engineering, ML, and business teams