Specialist - Communication

JobsCloseBy Editorial Insights

AD Ports Group is hiring a Specialist - Communication in Abu Dhabi to lead external PR and corporate communications for the Business Unit, translating strategies into integrated annual plans, media campaigns and high quality content while steering the approvals process and managing media relations. The ideal candidate is fluent in Arabic and English and brings 6 to 8 years in PR or communications, a degree in PR, journalism or related field, and strong knowledge of the maritime sector and UAE media. Expect to source stories, craft press releases, interviews and digital content, coordinate spokespeople and track KPIs. To apply, tailor your CV to quantify campaign results, include bilingual writing samples, highlight cross functional collaboration and project management, and demonstrate cultural and commercial awareness, onsite in Abu Dhabi.

• Proactively develop and implement external PR and corporate communication plans for campaigns and projects for the Business Unit to meet business objectives and further build brand awareness.

• Assess needs, create, oversee and execute written material in relation to corporate communications for the  Business Unit

Core Responsibilities:

• Champion all external communications activities for the  Business Unit and its businesses, and translate their strategies into integrated annual plans, media campaigns and tactical deliverables intended to achieve agreed-upon KPIs.

• Sourcing stories and proactively arranging meetings to develop news and editorial materials, managing the approval process smoothly and effectively. Getting vital project and business information from the Business Units and relevant technical departments

• Content generation - Create press releases, interviews, speeches, Q&A’s, digital content etc and be accountable for the accuracy and quality of all content generated for external/internal communications, social media and marketing, including videos, websites and brochures.

• Define and oversee the delivery of annual plans, campaigns and media relations activities, working closely with the communications and marketing managers 

• To take a lead role in the development and implementation of communications plans and key messaging for the  Business Unit

• Serve as the key point of contact for  Business Units and their relevant spokespeople managing public engagements, media activities and other relevant promotional opportunities 

• Understand objectives and ensure communication reflects the organisation’s strategic vision

• Ensure the quality and consistency of all written and visual materials produced, including but not limited to press releases, fact sheets, written interviews, messaging documents, video and website content.

• To manage the approvals process between the PR/Corporate Communications team, any third-party contacts and senior management within the approval chain 

• Manage/update and track figures/fact sheets

• Maintain tracking, archiving and reporting of all communications activities responsible for 

• Develop a keen understanding of the  Business Unit business and AD Ports Group 

• Maintain a good knowledge of the media relevant to the business and contribute to maintaining an updated database of key media representatives

• Perform any other related duties as assigned by his/ her direct Manager or Director 

Strategic Responsibilities:

• To maintain good relationships with key media 

• To proactively build knowledge and be alert to opportunities, while being mindful of the resource available to deliver materials and current priorities for the team

• To build productive relationships with the Business Unit, internal customers, researching briefs for stories and being alert to potential news opportunities

• Advise and promote professional high standards of PR and communication.

Technical Competencies

• Exceptional Arabic writing skills and grasp of English language 

• Good knowledge of the maritime sector and maritime sustainability and a willingness to learn about the  Business Unit. 

• Strong PR and corporate communication skills

• Knowledge of social media and latest digital practices for business to business

• Strong project management skills

• Track record of developing effective successful PR and corporate communication programmes

• Ability to communicate fluently in English (Arabic a plus) both orally and written

• Innovative and creative

Professional Competencies

• Proactive

• Self-motivated

• Ability to work under pressure

• Must be culturally aware with a good understanding of corporate priorities, management strategies and business objectives