YouTube Special Projects Senior Associate for Agencies and Partners

Google is hiring a YouTube Special Projects Senior Associate for Agencies and Partners to join its Go-to-Market Operations team in an onsite, full-time capacity based in Singapore, AU. The role focuses on shaping how third-party partners and agencies go to market with YouTube products, especially around creator advertising, and it suits someone who can bridge strategy with hands-on deliverables. The position sits within a team that helps accelerate growth by aligning priorities, resources, and tools across the agency ecosystem.

In this Go-to-Market group, the emphasis is on building the framework that lets sales teams capture the full value of YouTube, while ensuring flawless execution and scalable outcomes. The company expects someone who can speak clearly to agency leaders, translate complex ad solutions into practical business narratives, and drive product adoption across a network of partners. The role calls for strong commercial instincts, analytical chops, and the ability to manage cross-functional programs across the Ads organization.

If you’re drawn to setting GTM priorities, shaping infrastructure to support partner growth, and working at the intersection of creators, agencies, and technology, this could be a fit. The team seeks a collaborator who can energize the 3P ecosystem on YouTube by delivering practical, results-oriented programs that align with strategic priorities.

The day-to-day in the YouTube partnerships engine

The core work revolves around defining a GTM strategy that promotes the adoption of Google advertising products within YouTube creator campaigns, while keeping revenue health and scalable growth in view across the agency ecosystem.

Collaboration is ongoing with APAC Sales to arm essential agencies and SaaS platforms with targeted capabilities, tooling, and deep integrations that advance YouTube creator advertising initiatives.

Partnerships with internal teams will include advocating for partner product requirements and helping to bring next-generation, AI-powered creator ad solutions to market through coordinated cross-functional efforts with Sales and Partnerships.

There will be a focus on spotting new opportunities to grow the YouTube influencer ecosystem, aligning resources and priorities to accelerate third-party partner growth, and building strong relationships with key stakeholders to ensure execution aligns with desired business outcomes.

Must-haves and nice-to-haves

What Google is looking for in terms of essential qualifications

• A bachelor’s degree or equivalent practical experience
• At least four years in roles tied to digital advertising, consultative sales, business development, go-to-market strategy, or digital marketing
• Experience handling brand agreements and advertising agreements

Helpful attributes and experiences that would strengthen a candidacy

• Five or more years in strategic GTM, business development, or account management with exposure to influencer marketing and social advertising
• History of managing HoldCo or IMA relationships, with insight into budgets, structures, and decision-making processes
• A clear grasp of social landscapes and experience conveying feedback on AI-driven tools to product teams
• Ability to translate complex technical solutions into compelling commercial narratives for agency leaders and other stakeholders
• Experience shaping priorities, building GTM infrastructure, and scaling product adoption across large partner ecosystems
• Proactive, analytical, and strategic with pragmatic execution in a fast-changing tech environment

Pay, benefits and practical details

The role is full-time and onsite, based in Singapore, AU.

Advice for applicants

Lead your resume with your work on go-to-market strategies, agency or partner collaborations, and any hands-on experience with 3P partnerships or IMAs, plus any influencer marketing initiatives.

Show how you’ve turned complex ad technology into clear commercial stories for agency leadership and internal stakeholders, illustrating with concrete examples or case studies.

Be prepared to discuss your experience building or scaling GTM infrastructure and running cross-functional programs within an advertising or creator-focused ecosystem, including how you measured impact.

Have a sharp question ready about how AI-powered creator ad solutions are being commercialized or how success is tracked within the APAC partner network.