AIoT GTM Specialist-local

AIoT GTM Specialist-local is a full-time, onsite role with Xiaomi, based in Dubai. This campus-recruitment track leads toward a formal, full-time position after graduation and is aimed at fresh graduates who want to start a career in go-to-market strategy for AIoT products. The role sits at the intersection of market insight, product launch work, and data-driven decision making, and it’s a good fit for someone who enjoys turning research into action. The person who lands this job will help shape Xiaomi’s AIoT GTM approach by drawing on market research and competitive analysis to craft strategy and plans. You’ll pinpoint target customer segments and the core selling points that will drive market entry in AIoT products, then support the lifecycle of product launches, from setting timelines and coordinating resources to budgeting and developing marketing materials. You’ll also collect market, sales, and customer feedback to refine GTM plans and stay ahead of trends, adjusting strategies as needed. In addition, you’ll take on other tasks assigned by a mentor or supervisor as part of your development in the program.

Mapping the AIoT GTM path across markets

In this role you’ll be dipping into market research to map out how Xiaomi brings AIoT products to life in targeted markets. You’ll work with cross-functional teams to translate data into clear actions, including who to reach, what messages to emphasize, and where to focus early efforts. The job expects you to contribute to launch plans, help allocate limited resources, and keep an eye on budgets while producing marketing assets that support sales teams. You’ll continuously collect data and feedback from customers and the field, then translate those insights into adjusted campaigns and plans. Throughout, you’ll complete tasks set by your mentor or supervisor to build confidence and capability in GTM execution.

What you’ll bring to the role

Must-haves - A bachelor’s degree or higher in Marketing, Business Administration, or a related field - Familiarity with market analysis tools and methods for handling data - A quick learner with solid analytical and problem-solving abilities - Strong communication and teamwork skills, resilience, and the capacity to juggle multiple tasks - Proficiency in English and Mandarin Chinese for day-to-day work, plus a genuine interest in joining Xiaomi as a full-time employee after graduation Pay, benefits and practical details are not listed in the posting, so they’re not included here.

Tips for standing out in this Xiaomi opportunity

Lead with your education and the field you’re pursuing, placing your degree and major (such as Marketing or Business Administration) at the top of your resume. Also call out your campus-recruitment status and your readiness to transition to a full-time role after graduation, since the listing points to a formal pathway from campus hiring. Show concrete proof of the must-have skills. Describe a project where you used market analysis tools and data management methods to inform strategy, plus any work that demonstrates fast learning, strong analysis, and problem solving. Highlight teamwork and resilience by sharing times you collaborated across functions to meet tight deadlines or manage competing priorities. Prepare to walk through a GTM scenario for an AIoT product. Outline how you would approach market research, segment targeting, and messaging, then sketch a rough launch timeline, resource plan, and budget considerations. Bring a real example if you have one, and connect it to how you’d apply those practices at Xiaomi. Finish with a smart, targeted question for the interview. Ask how mentorship is organized in this track and what success looks like in the first six months across Dubai and the other markets involved, plus how progress is measured and supported as you build GTM capabilities. This shows you understand the structure of working with a mentor or supervisor and care about tangible outcomes.