Brand Manager

JobsCloseBy Editorial Insights

Seasol and Yates Group within DuluxGroup are seeking a dynamic Brand Manager to lead consumer brands, onsite in Boronia. This full-time role develops and executes innovative brand plans, manages a diverse product portfolio, and collaborates with internal teams and agencies to deliver integrated campaigns. You will turn consumer insights and market data into growth while building strong relationships with key customers and stakeholders in a small, agile environment. Benefits include private health extras, exclusive product discounts, Fitness Passport, 20 weeks parental leave, learning and wellbeing support, and recognition programs. To apply, show proven success in high-volume FMCG, NPD, strategic branding, and cross-functional influence, and apply online.

About Us 

At Yates Group, we don’t just grow gardens - we grow people, ideas, and communities. We have over 130 years of heritage and the #1 gardening brand in Australia and New Zealand, trusted by generations of growers. The Yates Group also includes Seasol, Munns, and Hortico, all trusted names in garden care.  

But we’re more than just Yates Group. As part of the DuluxGroup, we are connected to a family of iconic, market-leading brands that protect, maintain and enhance the spaces and places in which we live and work.  

Our real secret? Our people. We’re proud of the awesome culture we’ve built that is authentic, collaborative, inclusive, and full of energy. So, if you're driven by purpose and want to make a meaningful impact, this is where you belong.  

Grow Your Career with Seasol – A Better Way to Grow 

Are you passionate about building iconic brands and driving business growth? Seasol, a leader in natural plant health solutions, is seeking a dynamic Brand Manager to join our innovative marketing team. This is a fantastic opportunity to shape the future of our beloved brands like Seasol, Power Feed, and EarthCare across the Home and Garden sectors in a broad role that offers loads of opportunity to make an impact and a genuine career path. 

What You’ll Be Doing 

• Develop and execute innovative marketing strategies and annual brand plans that deliver business growth and strengthen brand equity 
• Manage and grow a diverse product portfolio, identifying new opportunities and launching products that excite customers and drive future success 
• Collaborating with internal teams and external agencies to deliver measurable results 
• In conjunction with the Integrated Campaign Manager brief media and creative planning as part of communication process in line with agreed brand strategies 
• Analyse and interpret consumer insights, market trends, and sales data to inform decision-making and maximise brand performance 
• Build strong relationships with key customers, agency partners, and stakeholders to ensure seamless project delivery and brand consistency 
• Work alongside the Integrated Campaign Manager in executing communication strategies and sponsorship programs 
• Operate within a small, agile business and collaborate with operational areas including the onsite factory in Boronia 

Our Benefits 

• Up to $1,000 net annually to cover private health extras gap costs  
• Exclusive discounts on DuluxGroup products and partner offers  
• Stay active anytime, anywhere through our partnership with Fitness Passport  
• 20 weeks paid parental leave (primary carers) and 2 weeks partner leave from day one  
• Market leading learning, development and career pathways  
• Access to our Wellbeing Hub and full EAP support  
• Recognition programs that celebrate your impact  

What We’re Looking for 

• Bachelor’s degree in Marketing and experience in brand management within consumer-driven brands 
• Previous marketing experience within a high-volume FMCG or similar environment 
• Strong commercial acumen and financial understanding of brand drivers 
• Experience developing and executing successful marketing strategies across diverse communication channels 
• Strong communication and presentation skills 
• Ability to influence and work collaboratively across teams 
• Experience managing new product development (NPD) projects, including stage-gate methodologies 
• Strategic thinking, insight generation, brand planning, and customer focus 

Why Join Us?  

Progressing your career with the DuluxGroup means being part of a network of over 8000 employees globally who believe in our purpose to ‘Imagine a Better Place’  

With origins dating back to 1918, we are a leading marketer and manufacturer of iconic brands such as Dulux, Selleys, Cabots, Yates and B&D to name a few.   

By joining us, you will be a part of a long term strategy to deliver profitable growth through brand leadership, innovation and customer intimacy. We are committed to internal mobility and growth while fostering an inclusive culture with flexible work options.  

If you love helping brands bloom, get a kick out of digging into new ideas, and believe natural, safe products are the best fertiliser for success - this is the perfect plot for you to grow your career, please apply online!