Campaign Desk - Marketing Operations and Automation

JobsCloseBy Editorial Insights

D2L's Campaign Desk in Marketing Operations is a hands-on, cross-functional role that keeps campaign work flowing by tracking bandwidth, triaging requests, and surfacing risks early. You'll oversee planning, execution, and monitoring of multi-channel campaigns, administer marketing automation, and drive governance and process improvements using tools like JIRA. Bring 3+ years in marketing operations or campaign management, a bachelor's degree in Marketing or a related field, and hands-on experience with Salesforce Marketing Cloud, HubSpot, or Marketo, plus strong project management and collaboration skills and knowledge of privacy regulations. Resumes are read by real people, so apply early and tailor your resume to show impact, teamwork, and measurable results. Base salary 63,500 - 75,000 CAD, onsite Canada with benefits, flexible work, and growth opportunities.

D2L is a cloud company that is modernizing education and building the Future of Work. The old models of teaching and learning are in the midst of the largest transformation in history, and D2L is at the heart of that fundamental shift. 

New models of teaching and learning enable a personalized, student-centric experience – and deliver improved retention, engagement, satisfaction, and results for learners of all ages – in schools, campuses, and companies.

D2L is disrupting the way the world learns, by providing the next generation learning environment and solutions to engage and inspire learners. And most importantly, by giving customers a platform that is easy, flexible, and smart. No other company provides a solution as robust and innovative as D2L.

D2L has had a singular mission for 25 years and is dedicated to that same mission in the years ahead: to transform the way the world learns – and by doing so, we will help improve human potential globally.

A member of our Talent Acquisition team reviews ALL of our applications - yes a real person reviews resumes! They are excited to read more about what amazing things you could add to D2L. 

This posting will close on October 27th at 9:00am ET, but we encourage interested candidates to apply as soon as possible. Applications received before the closing date will be prioritized. Please note that the posting may remain open beyond the listed date depending on hiring needs.

Job Summary:

The Campaign Desk, Marketing Operations role is a key connector across the organization — keeping a pulse on team bandwidth, campaign execution, and cross-functional alignment. This person ensures seamless coordination across marketing channels by managing intake, triaging requests, and surfacing risks before they impact delivery. You'll be responsible for maintaining visibility into campaign activity and team capacity, supporting operational efficiency, and helping drive performance through structured processes and reporting. If you’re highly organized, thrive in fast-paced environments, and love making sense of complexity, this role is for you. 

How will I make an impact?

• Campaign Desk Leadership: Act as the go-to point of contact for cross-functional teams and marketing leadership, communicating team bandwidth, campaign status, and surfacing risks early. 
• Program & Campaign Management: Support the planning, execution, and monitoring of marketing programs and campaigns across multiple channels (email, social, web, etc.), ensuring alignment with strategic goals and timely delivery. and optimize marketing strategies 
• Request Triage & Intake: Manage incoming non-marketing and cross-functional requests, triaging them against current priorities and campaign timelines. 
• Bandwidth & Resource Tracking: Maintain visibility into team capacity, monitor workload distribution, and flag potential resource constraints. 
• Process Improvement: Develop, document, and continuously improve standardized marketing operations processes to increase efficiency and scalability. Leverage tools like JIRA and other project management platforms to enhance execution. 
• Collaboration & Coordination: Partner closely with stakeholders across marketing, external partners, and operations to align campaign activities and ensure a cohesive go-to-market approach. 
• Marketing Automation: Administer marketing automation systems to streamline campaign workflows and ensure database accuracy. 
• Compliance & Governance: Ensure that all campaign communications and marketing activities meet legal standards and privacy regulations. 

What you’ll bring to the role:

Competencies: 

• Technical Savvy: Comfortable navigating marketing technologies and tools. 
• Detail-Oriented: Meticulous attention to detail in campaign execution and data management. 
• Problem Solver: Ability to troubleshoot and resolve issues quickly and efficiently. 
• Innovative: Creative thinker with a knack for optimizing marketing processes 
• Communicator  

Skills: 

• Proficiency in marketing automation platforms (e.g., Salesforce Marketing Cloud – Account Engagement, HubSpot, Marketo). 
• Excellent project management and organizational skills. 
• Ability to work collaboratively in a team environment. 
• Knowledge of legal standards and privacy regulations in marketing. 

Suggested Qualifications/Experience

• Education: Bachelor's degree in Marketing, Business, or a related field. 
• Experience: 3+ years of experience in marketing operations or campaign management 

The expected base salary range for a new hire in this role is listed below. The annualized base salary offered is determined by each candidate’s relevant knowledge, skills, education, training and experience. It is aligned to ensure both internal and external competitiveness using market data for the geographic location and industry. As part of the total compensation at D2L the role may be eligible for additional benefits including a Wellness Subsidy, Equity Grants, Variable Incentive, and more.

Don’t meet every single requirement? We strongly encourage you to still apply! At D2L, we are committed to creating a diverse and inclusive environment. We encourage your application even if you don't believe you meet every single qualification outlined, because we love to help our people grow and develop!

Why we're awesome:

At D2L, we are dedicated to providing you with the tools to do the best work of your life. While some of our perks and benefits may vary depending on location or employment type, we are proud to provide employees with the following through #LifeAtD2L:

• Impactful work transforming the way the world learns
• Flexible work arrangements
• Learning and Growth opportunities
• Tuition reimbursement of up to $4,000 CAD for continuing education through our Catch the Wave Program
• 2 Paid Days off for Catch the Wave related activities like exams or final assignments
• Employee wellbeing (Access to mental health services, EFAP program, financial planning and more)
• Retirement planning
• 2 Paid Volunteer Days
• Competitive Benefits Package
• Home Internet Reimbursements
• Employee Referral Program
• Wellness Reimbursement
• Employee Recognition
• Social Events
• Dog Friendly Offices at our HQ in Kitchener, Winnipeg, Vancouver and Melbourne.