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Head of Field Marketing, Brand

Convene
Full-time
On-site
London, ENG

JobsCloseBy Editorial Insights

Convene Hospitality Group seeks a London based Head of Field Brand Marketing to own the UK regional strategy, turning global brand vision into local campaigns across a multi brand portfolio and guiding the 2026 collection launch. You will partner with Sales, Operations, Real Estate and Finance to drive growth, own the regional calendar, manage the budget, and ensure a standout client experience across 12 UK properties. The role requires 5-7 years in lifestyle marketing, strong cross functional collaboration, event planning, and onsite activity with 60 percent travel. To apply, tailor your CV and cover letter to show local market wins, multi brand activation, data driven storytelling, and alignment with Convene GRIT; confirm UK work eligibility without sponsorship.


Please note: candidate must currently reside in the UK and be able to work in the UK without sponsorship.

Convene Hospitality Group (CHG) operates a global portfolio of lifestyle brands focused on creating places and experiences that bring people together. The company designs, develops, and operates hospitality-driven destinations to host gatherings of all kinds, ranging from small corporate meetings to immersive brand activations and beyond. We love bringing people together in person, and that passion for great experiences extends to our employees as well. If you're interested in creating inspiring moments of connection, consider joining our team.

 

Head of Field Brand Marketing, UK | London, England 

Convene Hospitality Group, a global leader in premium meeting, event, and hospitality experiences, is seeking a London-based Head of Field Brand Marketing to join our global Marketing team. Reporting directly to the SVP of Brand Marketing, this role will own and lead the UK field marketing strategy, driving brand presence and market impact across the region. The ideal candidate is a commercially driven brand leader who can translate global strategy into powerful local execution, partnering closely with Sales and Operations to fuel demand, strengthen market positioning, and accelerate business growth.

What You’ll Do: 

The Head of Field Brand Marketing is responsible for bringing Convene Hospitality Group brands to life locally, including serving as brand guardian, ensuring brand touchpoints resonate on property and regionalizing global marketing vision for the local market and working in collaboration with leadership to develop, execute, track and optimize a high impact marketing strategy.

This role will serve as an extension of the Global Brand Marketing team, while working closely with local property, and operations teams as well as community stakeholders.. Brand Guardianship, Openings, and Marketing Strategy 

  • Serve as brand guardian and champion across the region, including serving as local brand champion to support the evolution of a multi-brand portfolio with a new collection brand launching in 2026. 
  • Spearhead the launch of new meeting and event venues in the region, including driving community interest, cultural relevance + B2B interest and supporting opening events. 
  • Own and regionalize a brand-by-brand, marketing plan and calendar that incorporates multiple marketing levers, including developing mulit-channel campaigns, content, activations, PR, partnerships, barter relationships and beyond.
  • Bring in a point of view on local meetings and events trends across key segments to continue evolving offerings to meet market demand.
  • Manage regional marketing budget.
  • Serve as a true connector, working cross-functionally with sales, revenue, operations, real estate, sales, people & culture and finance departments

Partnerships, Community & Events

  • Determine an effective community event strategy that combines high-ROI gatherings with thoughtful use of time and resources for community + hosted events. 
  • Provide marketing-specific support for Convene-attended local trade shows and marketing events as appropriate
  • Own start-to-finish brand activations with locally relevant partners.
  • Drive partnership agreements and potential barters with regional associations, industry bureaus and local businesses  

Client Experience + Key Touchpoints  

  • Own the local client experience at each property, including touchpoints at arrival, meeting spaces, breakout sessions, catering breaks, and beyond.
  • Own content for each property across multiple channels. 
  • Develop relationships with local influencers and be prepared to write and promote business-specific communications (i.e. new awards, milestones, corporate initiative announcements, openings)
  • Support local PR and media opportunities and activations. 
  • Work closely with local leadership on a daily basis to educate teams on regional and national marketing initiatives

How You Will Do It: 

  • This role is perfect for someone who enjoys wearing multiple hats, creating memorable experiences and connecting people to the community. Top candidates will have sales and marketing experience, event planning knowledge, and knack for data-driven storytelling. 
  • The right person will be comfortable taking initiative, loves solving problems and will thrive in a fast-paced and growing environment where cross-functional collaboration is paramount. They will also have proven experience working with cross-functional stakeholders as a team.

 

What We Look For:

  • 5-7 years proven experience in lifestyle marketing, brand building, events, or partnerships
  • An eye for aesthetics to create and showcase multi-layered client experiences 
  • Familiarity with Marketing technologies in automation (e.g. HubSpot), event (e.g. Eventbrite, Bizzabo), and optimization (e.g. Google Analytics) a plus
  • Knowledge of social media platforms, associated media requirements, and best practices
  • Detailed oriented
  • Problem solver with strong communication and organizational skills 
  • Ability to be a team player in a fast-paced environment
  • Excellent verbal and written communication skills
  • Exemplary  editing skills to review and provide feedback for written materials
  • Experience with commercial real estate, architecture, or hospitality is a plus

Requirements:

  • This position is regionally based and requires frequent onsite attendance. CHG has 12 properties throughout the UK Region which is inclusive of London and Manchester.
  • The person in this role is expected to familiarize themselves with each property and be present for onsite activations. CHG  is a hyper growth company, so additional cities, properties and products may be added to this region. 
  • Onsite 60% and ability to travel to cities within the region.

 

We’re Here For You:

At Convene Hospitality Group, we want you to feel supported in every part of your life. Here’s what you can expect:

  • Health & Wellness: Private medical insurance, subsidised fitness and eye care, plus well-being and personal support programs. Because your well-being matters, inside and outside of work.
  • Time Off & Balance: 25 days annual leave, bank holidays, and company sick pay.
  • Financial Benefits: Bonus scheme, interest-free loans for rail travel or further education, and a Cycle to Work program. We invest in you so you can grow personally and professionally.
  • Growth & Recognition: Career development opportunities and programs to celebrate your achievements.
  • Community & Impact: Volunteer, donate, and make a real impact through your work.

 

At Convene Hospitality Group, we believe great teams are built by bringing together people with different backgrounds, perspectives, and experiences. Our values of GRIT (Genuine, Relentless, Integrity, and Teamwork) shape how we show up for each other every day. We want everyone here to feel welcome, supported, and free to be themselves. If you’re excited to grow, learn, and make an impact, we’d love to have you on the team.

Convene Hospitality Group is proud to be an equal opportunity employer. We welcome applicants of all backgrounds, experiences, and perspectives.

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