Retention Manager

JobsCloseBy Editorial Insights

Aylo is seeking an experienced Retention Manager to drive loyalty and maximize member lifetime value across a subscription business. You will design and execute retention initiatives, optimize the Loyalty Program, analyze user data, run A/B tests, and provide monthly insights to leadership, while collaborating with Product, Marketing, Support and Data teams. You should have 5+ years in retention or similar roles, a relevant degree, strong analytics, CRM proficiency, and proven success reducing churn. You’ll manage budgets and lead a small team in a hybrid environment with offices in Montreal, Austin and Nicosia; some roles require full-time in-office work. Nice to have adult entertainment or lifecycle marketing experience, familiarity with billing systems. This role may involve adult content.

Established in 2004, we are a tech pioneer offering world-class adult entertainment and games on some of the internet’s safest and most popular platforms. With the support of an international team of dynamic and collaborative innovators, we are on a mission to enable safe user experiences and empower our communities by celebrating diversity, inclusion, and expression — all while maintaining robust trust-and-safety protocols. 

We embrace the best of both worlds! Local talent can thrive in our collaborative office space with the flexibility of a hybrid work environment, while remote team members play an integral role in shaping our dynamic culture from afar. We have offices in Montreal (Quebec), Austin (Texas) and Nicosia (Cyprus). 

*A select number of positions require full-time in office attendance* 

We are looking for an experienced and dynamic Retention Manager who will play a pivotal role in driving customer loyalty and maximizing member lifetime value. As Retention Manager, you will tackle dual responsibilities: designing and executing retention initiatives that reduce churn and increase engagement while optimizing our Loyalty Program to foster long-term relationships. You will collaborate closely with cross-functional teams to leverage analytics and user insights, identify improvement opportunities, and create data-driven strategies that deliver measurable results across our membership lifecycle.

What you’ll be doing:

• Develop and execute retention strategies to reduce churn and increase member lifetime value.
• Analyze user behavior and membership data to identify trends, pain points, and opportunities for improvement.
• Design, implement, and optimize A/B tests to evaluate the effectiveness of retention initiatives.
• Track and report on key retention metrics, providing monthly insights and actionable recommendations to senior leadership.
• Oversee and enhance the Loyalty Program, ensuring it is engaging, competitive, and optimized on a quarterly basis.
• Collaborate with Product, Marketing, Customer Support, and Data teams to deliver seamless and engaging user experience.
• Develop and maintain member communication strategies, including email, in-app messaging, and push notifications, to drive engagement and loyalty.
• Conduct regular competitor analysis and stay updated on industry best practices to ensure our retention strategies remain ahead of the curve.
• Manage retention-related budgets and resources efficiently.
• Gather and act on member feedback to continuously improve membership experience.
• Build and manage a small team of retention specialists.

What you’ll need to be successful: 

Must Haves:

• 5+ years of experience in a Retention Manager or similar role, preferably within a digital subscription or membership-based business.
• Bachelor’s degree in Marketing, Business, Statistics, or a related field (Master’s degree preferred).
• Demonstrated success in reducing churn and increasing member value through data-driven strategies.
• Strong experience with A/B testing, cohort analysis, and retention analytics.
• Proficient in analytics tools and CRM platforms.
• Excellent project management, organizational, and communication skills.
• Experience managing and optimizing loyalty or rewards programs.
• Ability to work independently, prioritize tasks, and thrive in a fast-paced environment.
• Creative thinker with a passion for improving user experiences.

Nice to Haves:

• Experience in the adult entertainment or digital media industry.
• Familiarity with user segmentation, personalization, and lifecycle marketing.
• Experience with subscription billing systems, user journey mapping, and process optimization.

As an equal opportunity employer, we celebrate diversity and are committed to creating an inclusive environment for all employees  

In this role you may be exposed to adult content