Sales - Sales Advisor - UK

New Look, the fashion retailer with a history dating back to a small Taunton shop in the 1960s, is hiring a Sales Advisor to join a Chorley, England team. This is a full-time, onsite position in an omnichannel business that serves millions of customers. It’s a role that suits someone who loves fashion, enjoys guiding customers through their style choices, and wants to be part of a store that aims to feel welcoming and visually engaging.

The role centers on delivering great service and living the brand values, customer obsessed, play to win, we are one and it starts with me, across both in-store and online experiences. You’ll work with the management team to create a consistent, enjoyable experience for shoppers and become a confident ambassador for the brand as you help customers look good and express themselves with the latest fashion.

New Look highlights development opportunities and a flexible approach to work patterns. There’s a clear focus on team support, alongside practical perks such as a monthly 25% off privilege voucher for you and your family, all while helping the store stay inviting and easy to shop.

Shaping the customer journey across shop floor and screen

On a day-to-day basis, you’ll team up with managers to deliver a seamless omnichannel shopping experience. If a customer can’t find something in store, you’ll guide them to online options and make shopping feel like it’s all one brand, whether they’re on the app or the website. You’ll also tune into your local community, connecting with customers and charity partners to drive sales in a way that stays true to the brand.

Keeping the store looking its best is part of the job, with a focus on high standards that create a visually exciting space for customers to browse and buy. You’ll contribute to safety procedures and help the team hit targets while protecting the store’s profits, all while continuing your own development within the business’s framework.

What you’ll bring and what helps you stand out

• Confident communicator who enjoys talking with customers and delivering a friendly, personal service
• Ability to understand the core customer in your local market and build meaningful connections
• A passion for fashion and a habit of staying current with trends
• A resilient mindset to keep pace with a fast-moving retail environment and to support teammates through change
• Team-oriented, with a track record of collaborating well and upholding brand values
• Attention to detail to maintain tidy, well-presented store standards
• Previous experience in retail is desirable but not essential

• Experience with visual merchandising or product presentation is helpful
• Exposure to customer engagement initiatives or store communications is a nice-to-have

Pay, perks and practical bits

The role is full-time and onsite at the Chorley store. New Look supports flexible working patterns to suit the business needs and personal arrangements, and it offers development opportunities as part of helping you grow within the company.

As a boost for staff enjoyment, you’ll receive monthly 25% off privilege vouchers for you and your family. The team emphasises staying up to date with everything New Look has to offer, so you can genuinely recommend products and services to customers while contributing to store performance and brand awareness. You’ll also be responsible for following Health and Safety procedures and for helping protect profits by focusing on what the store needs to maximise sales and minimise loss. If you’re progressing through mandatory training modules, you’ll be aligned with the company’s compliance expectations.

When you apply, please ensure your CV is in a simple format (e.g., Microsoft Word) to ensure a smooth process.

Tips to help you stand out for this role

Your resume should open with a short, customer-service focused statement that highlights your experience with helping shoppers and your interest in fashion, plus your ability to support omnichannel experiences. Use concrete examples that show you’ve guided customers to online options or helped them complete a purchase across channels.

To prove you’ve got the must-have skills, bring stories that demonstrate confident communication, scenarios where you understood a local customer’s needs, and times you kept a store visually appealing while delivering service with warmth and personality. If you’ve worked in retail before, share what you learned about teamwork, targets, and protecting stock and profits.

For the interview, be ready to discuss how you’d contribute to the store’s customer journey, including collaborating with management on the omnichannel experience and supporting brand standards. Prepare to talk about times you’ve participated in engagement initiatives or acted as a representative for your team, and be prepared to explain how you’d handle a situation where you needed to exceed a target or maintain safety protocols.

Ask a smart question about development opportunities within the role, such as how a Sales Advisor can progress to roles like Your Voice Rep, Key Holder, or Visual Merchandising Specialist, and how the store measures success against KPIs while maintaining brand integrity.

How to apply

Apply now to find out more. Remember to submit a CV in a simple Word format to help ensure a smooth application process.