SEO Coordinator

JobsCloseBy Editorial Insights

Easygo is hiring a SEO Coordinator in Melbourne CBD for a full-time on-site role. You’ll execute on-page and off-page SEO, conduct keyword research and performance analysis, assist with link acquisition, and collaborate with CRM, Acquisition, Product, Content and PR to align technical and content strategies. They offer a comprehensive training plan plus monthly SEO meetups and in-person collaboration. Ideal candidates have 1-2 years in a similar role, a degree in Business or Marketing, and familiarity with SEO tools such as Ahrefs, SEMrush and Google Search Console, plus CMS experience with Sanity and TG Labs. Tips: tailor your resume to show cross-functional wins, quantify results, and prove you can thrive onsite and stay current with trends.

Passionate about SEO, content marketing and digital collaboration? Join us at Easygo!

What's in it for you?
At Easygo, you won’t just build SEO skills - you’ll build a career. You’ll be supported by a full SEO training plan (including exposure beyond your day-to-day and even outside the industry), plus monthly SEO meetups hosted by our Head of SEO to sharpen your expertise and expand your thinking. Real ownership, Real growth, Real impact.

Your role with us:
You’ll execute high-impact SEO initiatives from keyword research, performance analysis to content deployment and beyond. You’ll support link acquisition campaigns, partner cross-functionally across CRM, Product and Acquisition and contribute to technical improvements that drive measurable search growth.

Please Note: We believe in the value of in-person collaboration! This is a full-time, on-site role at our Melbourne CBD office, where you’ll work closely with our dynamic team to drive innovation and growth.

Who are we?
Easygo is the Australian powerhouse behind some of the most popular brands within the iGaming industry, including Stake, KICK and Twist Gaming. 

Stake is the world's most popular online casino, and leads the industry with a seamless online casino and sportsbook experience. Level up your online entertainment with KICK, the vibrant live streaming platform, which connects millions of gamers and content creators worldwide. All alongside the innovative game design studio, Twist Gaming, which takes creativity to new heights by crafting cutting-edge and captivating games. 

Headquartered in the beautiful city of Melbourne, our growth has been remarkable. From humble beginnings to a thriving workforce of 600+, we've expanded not only in numbers but in ambition. There really is something for everyone here, whether you work in Tech, Marketing, Operations, Mathematics or Design, we are sure to have something for everyone.

What you will do:

• Execute on-page and off-page SEO initiatives, including deploying optimised content via CMS platforms (Sanity & TG Labs) and briefing third-party providers to achieve strong SEO outcomes
• Conduct keyword research, analyse search performance and identify interlinking opportunities to continuously improve visibility
• Support technical SEO audits and optimise site structure, speed and crawlability, including ad-hoc technical and content updates
• Assist with link acquisition campaigns by liaising with vendors, monitoring link quality, tracking budgets and reporting on performance impact
• Collaborate cross-functionally with CRM, Acquisition, Product, Content and PR teams to ensure aligned technical, content and digital strategies
• Stay up to date with the latest SEO and link acquisition trends, strategies and best practices

What you will bring:

• Tertiary qualifications or degree in Business, Marketing or other related discipline
• 1-2 years experience in similar role

Bonus points if you also have:

• A background or understanding in Search Engine Optimisation or PPC 
• Experience with SEO Tooling such as Ahrefs/SEMRush/Google Search Console
• Sports, gambling and cryptocurrency knowledge
• Proficient with Google Suite (Drive, Spreadsheets, Docs), Slack, Jira

Some of the perks of working with us:

Office Perks & Environment

• In-house baristas serving free coffee, fresh juices and smoothies
• Daily catered breakfast and regular company-wide events
• Snack walls and drink fridges on every floor
• Fun /modern office spaces with pool tables, table tennis, gaming consoles, and an F1 simulator

Wellbeing & Personal Development

• Access to our Employee Assistance Program for you and your loved ones
• 20,000+ courses on our Learning & Development platform
• One paid volunteer day per year
• Weekly Wednesday massages by professional masseuses

Team Connection & Rewards

• Team budgets for lunches and activities to celebrate achievements
• Social sports teams and participation in Corporate Games
• Easygo branded swag
• Birthday and work anniversary gift vouchers, plus a chance to win prizes 

Events & Experiences

• Company-wide talks with key partners such as Everton FC and Team Sauber in Formula 1
• Office visits from big-name streamers
• Meet Ambassadors like Alex Pereira, Israel Adesanya
• Ballots for exclusive tickets to events like Formula 1, UFC, and more sporting and music events

We believe that the unique contributions of everyone at Easygo are the driver of our success. To make sure that our products and culture continue to incorporate everyone's perspectives and experiences, we never discriminate on the basis of race, religion, nationality, gender identity or expression, sexual orientation, age, or marital, veteran, or disability status. 

We’re a global team of dreamers, creators, and game-changers from every walk of life, united by a passion for entertainment that inspires the world.

We believe that the best ideas come from different perspectives, so we actively welcome and champion talent from all backgrounds, cultures, identities, and experiences. Whether you're just starting out or bringing decades of experience, your unique voice matters here.

Come as you are. Be part of something bigger. Click play on your career today.