TikTok Shop - Affiliate Strategist (Electronics) - London

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TikTok Shop is seeking a full-time, onsite Affiliate Strategist for Electronics in London to drive affiliate growth across the Electronics Cluster, including phones and accessories and home appliances. You will own end-to-end affiliate projects from ideation to launch and ongoing optimization, incubate vertical creators, and partner with agencies on affiliate campaigns while monitoring results and iterating. Expect to analyze data to accelerate matchmaking between creators and sellers, lead daily analytics, and simplify processes with practical SOPs. To apply, show measurable campaign wins, strong cross-functional collaboration, and hands-on experience with 3C categories or TikTok Shop partnerships, emphasizing project ownership and data driven impact.

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The Electronics Cluster team manages businesses within the broader electronics categories. The team is responsible for identifying, acquiring and growing emerging merchants as well as creating long-term strategies to develop existing businesses on TikTok Shop. The team manages hundreds of accounts across various verticals: phone & accessories, home appliances. The Electronics team is set for growth with continuous commitment to merchants and customer experience. This role is based in our London office.

Responsibilities
- In charge of affiliate growth for Electronics categories
- Ideate and launch affiliate projects for 3C categories to support category growth in creators. This includes acquiring and incubating more vertical creators and partnering with more agencies through TikTokShop affiliate partner campaigns
- Owner of affiliate projects from start to end including monitoring of projects, recapping of projects and improving projects
- Analyze and strategize initiatives to accelerate matchmaking between creators and sellers
- Lead and conduct day to day data analysis to unveil insights to support operations growth
- Streamlining complex process through simplified SOPs