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Brand Communications Specialist - Australia

Anker Innovations
1 day ago
Internship
On-site
Melbourne, AU

Anker Innovations is inviting applications for an onsite internship in Melbourne, focused on brand communications in Australia. This role centers on turning brand value into clear, engaging content and helping plan campaigns that resonate across channels. It’s a good fit for someone who enjoys storytelling, social media, and working with modern tools to support a global brand.

The position is based in Melbourne and is open to students or recent graduates who want hands-on experience shaping how a tech-focused brand talks to audiences. If you’re curious about brand voice, content creation, and using AI to speed up creative work without sacrificing quality, you could be a strong match. The program is part of an overseas campus recruitment effort designed to bring fresh perspectives to the team, with mentorship built into the experience.

In short, this is a chance to learn how a major innovator communicates about intelligent manufacturing and industrial automation while contributing to real-world campaigns and content that travels across markets.

Day-to-day work that blends strategy and storytelling

You’ll contribute to brand content and creative planning, helping to ideate campaigns and shape brand narratives so every piece of communication speaks to users in a consistent voice. You’ll learn how to translate complex product value into messages that people remember, while keeping the brand tone aligned with audience expectations.

Part of the role is leveraging AI tools to improve production speed and scalability. Expect to write copy, generate visuals, and localize content for multiple languages, all aimed at delivering quality outputs more efficiently. You’ll also support social media operations, collaborate on influencer partnerships, and help manage channel communications as part of a full-cycle communications practice.

On the PR side, you’ll assist with media relations, plan public relations campaigns, monitor public sentiment, and contribute to crisis management tasks. That means getting hands-on with how a global brand protects and builds its public image, while learning how to respond quickly and thoughtfully when issues arise.

What you’ll need to bring to the role

Must-have qualifications include a recent graduate or current student expected to finish in 2027, with a bachelor’s degree or above in fields such as communications, advertising, Chinese studies or other languages, psychology, sociology, or related disciplines. You should have experience from campus media, content creation, student clubs, or brand projects, and demonstrate copywriting or campaign planning ability. A clear sense of brand insight, an ability to quickly grasp tone, capture user emotions, and follow cultural trends so messages feel authentic, is essential. You’ll also need a real love for content creation, with the talent to move readers through storytelling and translate complex product value into accessible brand content. Finally, show a curiosity for AI, with familiarity with tools like ChatGPT, Midjourney, and Runway, and the ability to weave AI into the production workflow without compromising quality.

  • Recent graduate or student set to complete in 2027 with a bachelor’s degree or higher, in fields like communications, advertising, Chinese, foreign languages, psychology, sociology, or related areas
  • Experience in campus media, content creation, student clubs, or brand projects with proven copywriting or campaign planning ability
  • A quick grasp of brand voice and the skill to spot user emotions and cultural trends in communications
  • A true passion for content creation, plus the ability to tell compelling stories that translate product value into clear brand content
  • Familiarity with AI creation tools such as ChatGPT, Midjourney, and Runway, and the capacity to integrate AI into content workflows

Nice-to-haves include exposure to real global brand projects and the chance to plan and execute meaningful campaigns, along with one-on-one mentorship designed to help you absorb core brand marketing concepts and content creation methods in the AI era.

Pay, benefits and practical details

This is an onsite internship based in Melbourne. A valid Australian work visa is required for eligibility. The listing outlines the location and visa requirement, but specific compensation or scheduling details aren’t provided here.

Advice for applicants

Lead your resume with a project that shows campus media work, content creation, or brand initiatives where you demonstrated copywriting or campaign planning ability. If you can quantify impact, such as audience size or engagement, include those numbers to show what you achieved.

Show how you meet the must-have skills by including at least one writing sample or concept that captures a brand’s tone, plus a note on how you detected user emotions and cultural signals in that work. Highlight a piece where you translated complex product value into simple, resonant content.

Be prepared to discuss how you would use AI tools in production: pick a concrete example of a piece you created with the help of ChatGPT, Midjourney, or Runway, and explain how it sped up delivery while preserving quality and brand alignment.

Ask about the mentorship and how the team plans to integrate AI-assisted workflows into campaigns. A smart question could be: how will the mentorship program accelerate your ability to plan and execute campaigns across global markets, and what would your first hands-on project look like?