Technology Consultant (m/f/d)

Adidas is hiring a Technology Consultant (m/f/d) to join Brand & Creation Technologies in Herzogenaurach, Germany. This full-time, onsite position blends hands-on software know-how with strategic advisory work, turning business needs into scalable tech solutions across Adidas’ technology landscape. Adidas is committed to equal opportunity hiring and welcomes applicants from all backgrounds, with accommodations available during the recruitment process as needed.

As a global sports brand, Adidas seeks someone who thrives at the intersection of business insight and engineering. The role offers a chance to shape how technology helps the business move faster and smarter, by translating complex requirements into practical architectures and working closely with product owners, designers, developers, and external partners. If you enjoy bridging gaps between business needs and technical execution, this could be a great fit.

The ideal candidate will collaborate with product design and creation leaders, as well as cross-functional teams, to drive outcomes that matter across multiple domains and stakeholders.

Turning business needs into reliable tech solutions

The Technology Consultant guides the design, configuration, and optimization of software solutions across Adidas’ tech landscape, combining hands-on work with advisory input to accelerate impact. You’ll identify operational pain points and opportunities and shape recommendations for both automated and non-automated improvements, with clear validation approaches for proposed changes.

In practice you’ll help scope and prioritize smaller change initiatives while contributing to more complex transformation efforts. You’ll apply established standards to capture and document detailed requirements, test assumptions with stakeholders, and ensure there’s a clear link back to business value. You’ll also manage baselined requirements changes in line with change management practices, keeping a strong baseline intact.

Expect to support the configuration of software and equipment, test platform-specific versions across products, and document defects while implementing fixes and retesting to meet quality standards. When issues arise, you’ll troubleshoot in line with agreed processes and use management tools to monitor performance and gather meaningful operational insights. Routine application maintenance will help ensure stable, reliable service delivery.

Collaboration is core. You’ll contribute insights in discovery, assessment, and solution design workshops, translating technical concepts into clear business value and compelling narratives. You’ll work with Product Owners, Product Designers, Product Developers, Product Managers, Subject Matter Experts, and external technology partners to shape roadmaps and inform decisions.

What you’ll need to bring

• Proven experience as a Technology Analyst or Consultant in complex enterprise environments with multiple stakeholders.
• A solid grasp of how end-to-end business processes map onto technical processes and platforms.
• Familiarity with data- and asset-centric platforms (such as digital asset management) and cloud environments like Azure and AWS, including their role in modern pipelines and AI-enabled services.
• Hands-on experience prototyping and evaluating AI-enabled solutions and integrating AI services with enterprise platforms.

Nice-to-haves include a background in consumer goods or digital product development and experience in product-centric, creative, or design-driven settings.

Location, schedule and practicalities

The role is full-time and onsite in Herzogenaurach, Germany.

Advice for applicants

Lead with your experience as a Technology Analyst or Consultant in complex, multi-stakeholder environments, placing that work at the top of your resume and highlighting the outcomes you achieved across different domains.

Demonstrate the must-have skills by citing concrete projects where you mapped end-to-end business processes to technical implementations, worked with data-centric platforms and cloud services, and prototyped AI-enabled capabilities that were integrated with enterprise systems.

Be prepared to discuss how you approach discovery, assessment, and solution design workshops, including how you test assumptions, maintain traceability to business value, and manage changes to baselined requirements.

Ask a targeted question about how Adidas uses AI-enabled services within Brand & Creation Technologies, and how cross-domain collaboration informs project delivery and decision-making.